Your calendar, full of qualified buyers.
We run outbound for founder-led B2B companies doing $5M to $50M, and book 8 to 10 qualified meetings a month on your calendar. No SDR to hire, ramp or replace.
90-day pilot at $2,000 a month. Fewer than 6 qualified meetings booked in any month after the first, and the next month is free.
Run by Jeff Luiz: 20+ years closing B2B, $30M+ in career sales, over $3M in new ARR self-sourced at BluJay Solutions, and a sales team of up to 22 at C.H. Robinson.
Hear it from Jeff in 80 seconds.
What we run, what it costs compared with hiring an SDR, and the guarantee, in Jeff's words.
The output of an SDR, without hiring one.
A good in-house SDR books about the same number of meetings we commit to. The difference is what it takes to get there.
| Compared on | In-house SDR | Next Step Sales |
|---|---|---|
| Cost per year | $76,000 to $97,000 in salary and commission. $103,000 to $165,000 with benefits, tools and recruiting. | $48,000. The pilot quarter is $6,000. |
| Time to meetings | 3 to 6 months of ramp | Meetings start late in month 1 |
| Qualified meetings a month | 8 to 10 (median) | 8 to 10 target. Under 6, next month free |
| If it doesn't work | Average tenure is about 14 months, then you rehire and ramp again | Month to month after the pilot |
Benchmarks: Glencoco, 2026 State of Sales Development and Stealth Agents, Cost of Hiring an SDR 2026.
Who we work for
- Founder-led B2B companies with $5M to $50M in revenue
- No SDR team yet, or one that isn't producing pipeline
- Strongest with companies selling to operations, supply chain, logistics and manufacturing leaders
Who we book you with
- The VPs and directors who own the budget for what you sell
- Operations, supply chain, procurement and plant leaders, where we go deepest
- Sales, finance, IT and HR leaders at mid-market companies
Not a fit
- Companies under about $2M in revenue
- Teams that already run a full SDR function
- Anyone looking for a list instead of meetings
Four channels, one goal: a meeting that happens.
Every message is written in your buyers' language and approved by you before anything sends.
Sequences sent from separate domains we set up and warm, so your main domain is never at risk.
Connection requests and follow-ups to the same accounts, so your name shows up in two places.
Short videos for your highest-value accounts, made for that company.
Calls to prospects who opened, clicked or replied, to turn interest into a time on your calendar.
- Target list built against your best customers
- A short brief on every prospect before each meeting
- Weekly report: sent, replies, booked, held
- Monthly call to review goals and targeting
- Domains, inboxes and tools included
- Full engagement history when we finish
Start with a 90-day pilot.
Half the standard rate for the first 90 days, in exchange for permission to share the results. Pilot spots are limited to two companies.
Pilot
Months 1 to 3
- All four channels
- 8 to 10 qualified meetings a month target
- 6-meeting guarantee from month 2
- No setup fee
After 90 days, move to the standard plan or stop. Your call.
Standard
Month 4 onward
- Everything in the pilot
- The same 6-meeting guarantee, every month
- Month to month, 30 days' notice
- Messaging and targeting refined from three months of data
- No setup fee
Fewer than 6 qualified meetings booked in any month, and the next month is free. On the pilot and on the standard plan. Month 1 is setup: new sending domains need 3 to 4 weeks to warm up, so the guarantee starts in month 2 and runs every month after that. If a month comes in under 6, your next month's invoice is waived. If month 3 of the pilot falls short, your first month on the standard plan is free. It applies when you approve target lists and messages within 2 business days and pay on time.
What counts as a qualified meeting
- The person matches the titles and company profile we agreed on
- They agreed to a call about your product, not a vague "send me info"
- They accepted the calendar invite. It counts in the month they accepted.
- If they don't show, we offer to rebook once at no charge. Meetings you reschedule or cancel still count.
- You approved the target list before we contacted anyone
What the first 90 days look like.
One 45-minute kickoff, then about 15 minutes a week from you.
- Week 1Kickoff
Your best customers, deal size, titles to target, accounts to avoid, and your calendar.
- Weeks 1 and 2Build
Domains set up and warming, target list built, messages written. You approve both.
- Weeks 3 and 4First meetings
LinkedIn and calls start right away. Email ramps up as the domains finish warming.
- Month 2Full volume
All four channels running. Messaging adjusted every week based on what gets replies.
- Month 3Review
Results against the guarantee, and a decision together on what comes next.
You work with the person who does the work.
I've been closing B2B deals for over 20 years, many of them with operations and supply chain leaders. I spent nearly six years at C.H. Robinson selling to shippers and logistics managers, and ran a team of up to 22 account executives. At BluJay Solutions I self-sourced over $3 million in new ARR in 15 months.
I still sell supply chain and AI software today. When our SDRs weren't producing pipeline, I built it myself. Next Step Sales exists to do the same for companies in that spot.
- BluJay Solutions
- Over $3M in new ARR, self-sourced, 2020 to 2021
- C.H. Robinson
- Sales manager, up to 22 account executives, 2014 to 2019
- Career
- $30M+ in B2B sales closed, 41% close rate on qualified opportunities
- Accounts
- $16M+ ARR portfolio managed
Questions buyers ask first.
We tried an agency before and got nothing. Why is this different?
Two reasons. The guarantee means you don't keep paying for months of nothing: if we book fewer than 6 qualified meetings in any month after the first, the next month is free, on the pilot and the standard plan. And the person writing your messages has sold to your buyers for over a decade, so the outreach sounds like an operator, not a template.
Do no-shows count toward the 6?
A meeting counts once the prospect matches the profile you approved, has agreed to a call about your product, and has accepted the calendar invite. Once it's on your calendar, the follow-up is in your hands, so if a prospect doesn't show, we offer to rebook it once at no charge. Your weekly report shows booked and held side by side, so you can always see the show rate.
Will this put our own email domain at risk?
No. We set up and warm separate sending domains for your campaigns, included in the fee. Your company's main domain and inboxes are never used for cold outreach.
Do I approve what goes out?
Yes. You approve the target list and every message before anything sends. Changes after launch go through you too.
What do you need from us?
A 45-minute kickoff, access to your calendar for booking, and about 15 minutes a week to review the report and give feedback on meetings.
What happens after the pilot?
You choose. Move to the standard plan at $4,000 a month, month to month with 30 days' notice, or stop. Either way you keep the full engagement history: every account we worked, who replied, and who to follow up with.
Is cold email legal?
Yes, for business-to-business outreach in the US when it follows the CAN-SPAM Act: a real sender, a physical address, honest subject lines and a working unsubscribe link that's honored. Every campaign we run follows it.
See if you're a fit in 30 minutes.
We'll look at who you sell to, where your pipeline comes from today, and whether a pilot makes sense. If it doesn't, you'll hear that on the call.
Or call 888-751-4769 or email info@nextstepsalessolutions.com